Why MDX?

Unsure about MDX?
Learn about why MDX is right for you

MDX explained in a straightforward video

Watch this 17 minute video to understand why it's essential to use MDX as a multibrand design system throughout the Migros universe for all digital products.

MDX Multibrand Design System (it's in german and you need a Migros AD account to watch it)

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The main 4 benefits of MDX

  1. Build better products
    As a MDX consumer you can build better digital products by leveraging the design system's standardized components and guidelines, ensuring consistency and accessibility. Prioritizing accessibility in design is both a moral obligation and a strategic choice, as it enables businesses to build better, more inclusive products that enhance the user experience and expand their audience reach.
  2. Develop products faster
    With MDX, you can reuse a broad range of pre-built, already coded and peer-reviewed components, ready to be adapted and customised to your unique needs. This will save you hours of design and development work, significantly reducing your time to market by 3-4 times.
  3. Build products together
    MDX promotes collaboration and knowledge sharing throughout the entire Migros universe, ultimately enhancing quality as teams can utilize shared MDX components, follow best practices, and tap into collective expertise, all of which contribute to a more streamlined and effective design process.
  4. Use one unified documentation
    MDX provides an extensive documenation, from styles and components to accessibility and inclusive design that serves as a main hub for all brands using MDX components. Furthermore, MDX documentation is essential when collaborating with different agencies, as it establishes standardized guidelines and facilitates clear communication to ensure successful and efficient project outcomes.

Design system at scale

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